Delta's Unified Brand Club

We’re excited to announce the launch of Delta's new unified brand club, Delta+, a groundbreaking initiative designed to elevate the customer experience across all brands in the group. In an era where personalization and customer engagement are paramount, Delta group has taken the initiative to create a unified club that empowers members to earn and redeem points not only on all brand websites but also at retail stores within the network. From now on, you can enjoy all the brands of the group: Delta, fix, Bath & Body Works, VICTORIA’S SECRET and Panta Rei, in one convenient club.

Seamless Loyalty, Smart Integration🫰

Our approach includes smart backend integrations with the organization’s data systems, allowing for real-time updates and personalized offers based on customer preferences and behaviors. This synergy between Delta's teams and the various brands has resulted in a holistic solution that enriches the shopping experience, making it not only enjoyable but also rewarding.

Exclusive Benefits for Every Purchase

Members can now enjoy exclusive benefits and tailored promotions, all designed to foster a deeper connection with their favorite brands. With this launch, Delta+ is committed to creating an unparalleled shopping experience where every interaction is meaningful, and every purchase brings added value. Join us in celebrating this exciting new chapter and discover the perfect blend of innovation and loyalty that Delta+ has to offer!